From Theory to Practice: Implementing Business English at Work with Ian McMaster

August 2, 2018

*Please RSVP at events@eltabb.com as seating is limited. The event is free for ELTABB members and €10 for non-members. Date: October 6th, 2018, 10am-1pm. Location: Expath Mitte (Torstraße 117, 10119 Berlin). In this workshop, we will look at the communication skills that are needed in the modern business world, how we can help students to put them into practice, and how we can encourage them to create an effective learning cycle. We will also discuss the topics of authentic versus textbook language and English as a Lingua Franca. And we will look at results from the 2017 Business Spotlight survey of business English needs. Speaker Bio: Ian McMaster is editor-in-chief of the bi-monthly business communication magazine Business Spotlight (www.business-spotlight.de). The magazine is aimed at German speakers who need English at work. In 2007, the magazine was awarded the title of Germany’s Trade Journal of the Year for the category “Law, science, tax and business”. Ian is the co-author with Bob Dignen of the books Effective International Business Communication and Communication for International Business (both Collins) and of the ebook English for Business: 100 Tips for Effective Communication (Spotlight Publishing)